What We
Do

01
Step One

Strategic research

Product demand

We search niches and high potential products. We see the demand and measure it. If we are satisfied, we source it.

  • Market Research
  • Niches
  • Potentiality
  • Demand
  • Feedback

Sourcing

We look for the best suppliers which could provide us the best quality and best efficiency we desire for our next product.

  • Sourcing Research
  • Suppliers
  • Cost efficiency
  • Quality standards
  • Delivery

Profitability

We calculate the costs, the delievery and ROI to see if the project is enough relevant to be launched on the market.

  • Costs minimization
  • Delivery methods
  • Payments
  • ROI
  • Launch
02
Step Two

Customer Avatar

Positioning

We check the place that our brand can occupy in the minds of the customers and how we can distinguish it from the competition.

  • Marketing Research
  • Messaging
  • Brand sketches
  • Location
  • Portfolio Architecture

Segmentation

We divide our customers up based on common characteristics – such as demographics or behaviours.

  • Differenciation
  • Behaviours
  • Messaging
  • Portfolio Architecture
  • Persona/Segmentation

Branding

Our brand positioning statement outlines exactly what our company does, who our product is for and how it’ll help our target audience reach its goals.

  • Name
  • DNA
  • Final Position
  • Logo design
  • Tagline
03
Step Three

Product Launch

Launching

The product launch is a crucial stage in our product roadmap. We ensure our launch is a success by having the right strategy in place.

  • Campaign
  • Ads
  • Test
  • Influence
  • Feedbacks

Ads Campaigns

We design ad campaigns as a set of advertisements that focus on a single message. We are intended to meet a specific business goal as well as lead to conversions.

  • Objectives
  • Budget
  • Messaging
  • Media Strategy
  • Analyze Phase

Retargeting

We turns window shoppers into paying customers by serving ads to those who have shown interest. Individuals can show interest through our website visits or a click on our social ads.

  • Targeting audience
  • Segmenting
  • Collect data
  • Optimizing ads
  • Decreasing costs
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