What We
Do
01
Step One
Strategic research
Product demand
We search niches and high potential products. We see the demand and measure it. If we are satisfied, we source it.
- Market Research
- Niches
- Potentiality
- Demand
- Feedback
Sourcing
We look for the best suppliers which could provide us the best quality and best efficiency we desire for our next product.
- Sourcing Research
- Suppliers
- Cost efficiency
- Quality standards
- Delivery
Profitability
We calculate the costs, the delievery and ROI to see if the project is enough relevant to be launched on the market.
- Costs minimization
- Delivery methods
- Payments
- ROI
- Launch
02
Step Two
Customer Avatar
Positioning
We check the place that our brand can occupy in the minds of the customers and how we can distinguish it from the competition.
- Marketing Research
- Messaging
- Brand sketches
- Location
- Portfolio Architecture
Segmentation
We divide our customers up based on common characteristics – such as demographics or behaviours.
- Differenciation
- Behaviours
- Messaging
- Portfolio Architecture
- Persona/Segmentation
Branding
Our brand positioning statement outlines exactly what our company does, who our product is for and how it’ll help our target audience reach its goals.
- Name
- DNA
- Final Position
- Logo design
- Tagline
03
Step Three
Product Launch
Launching
The product launch is a crucial stage in our product roadmap. We ensure our launch is a success by having the right strategy in place.
- Campaign
- Ads
- Test
- Influence
- Feedbacks
Ads Campaigns
We design ad campaigns as a set of advertisements that focus on a single message. We are intended to meet a specific business goal as well as lead to conversions.
- Objectives
- Budget
- Messaging
- Media Strategy
- Analyze Phase
Retargeting
We turns window shoppers into paying customers by serving ads to those who have shown interest. Individuals can show interest through our website visits or a click on our social ads.
- Targeting audience
- Segmenting
- Collect data
- Optimizing ads
- Decreasing costs